Digital Out of Home – The “Hottest” Media Choice in the Market

OTX STUDY* – COMPARES DOOH WITH OTHER MEDIA

DOOH Has The Competitive Advantage

  • Commands the attention of more people than any other comparable advertising medium
  • More interesting than any other medium
  • More entertaining than every other medium except TV
  • “Catches their attention” for 63 percent of respondents

DOOH Catches More Consumer Attention

  • 63% DOOH
  • 58% Billboards
  • 57% Magazines
  • 56% TV
  • 47% Internet
  • 40% Newspaper
  • 37% Radio
Who’s Watching

Media Deck

  *Speakers at the Wall Street Journal hosted event, The Tipping Point is Now, named DOOH as the “hottest medium” today, spreading even faster than the Internet in its early days.** *Study conducted by OTX (Online Testing eXchange)

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Copyright © 2014 On The Go Media Network.

Contact US

info@onthegomedianetwork.com

Copyright © 2014 On The Go Media Network.